SO COLOR

Pre-blended permanent hair colour that delivers brilliant colour right on target



SUPER SYNC

The super versatile alkaline tone-on-tone with super coverage & super protection.



TONAL CONTROL

Gel toners for ultimate post-lightening control



LIGHTENERS

Lightener portfolio - curl lights, open air, lift = tone, light master, high riser.

DEVELOPERS

To provide coverage and lightening by several shades for mixing with dye.



A CURL CAN DREAM

To moisturize and hydrate curls and coils, infused with Manuka honey extract.



SO SILVER

To neutralize, cool down and enhance blonde and silver hair.

BRASS OFF

To neutralize brassy tones, moisturize hair and protect from breakage.

HIGH AMPLIFY

To volumize and boost structure of fine limp hair with a silicon free formula.

MEGA SLEEK

To create sleek, straight hair. Control rebellious, unruly hair with ever-lasting sleekness.

FOOD FOR SOFT

To restore moisture and hydration in dry hair, infused with Avocado Oil and HA.

INSTACURE

To help repair hair strength to reduce breakage in dry, brittle, and damaged hair.

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HAIR COLOUR

STYLING